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- The Book Marketing and Author Branding Podcast Experience
The Book Marketing and Author Branding Podcast Experience
Booknerds Newsletter by Rohan Raj

The Book Marketing and Author Branding Podcast Experience
The most exhilarating experience for me over the past 2-3 years has been to shoot podcasts with some amazing authors and book professionals
It was slightly different this time around as I was hosting people who create author and book brands
Quite an experimental podcast to be honest hope you guys love it , streaming soon on Youtube.

The guests came from varied backgrounds but working towards the same goal
Ayush Pant ( Founder, Aurelius ) is using tech and advertising background to bring a change in how books are marketed and publicized

Kevin Missal (Best Selling Author and Founder, Hubhawks) needs no introduction, he has disrupted the fantasy-mythology book space by his prolific writing and marketing techniques.

After hustling to sell his books he decided to apply the experience and help other authors market their books effectively.
Sanjay Mago (CEO and Sales Head, Om Books International) has been there and done that and it was super to interact with someone who has seen the publishing space evolve over the past decade and more!

The session also marked the foray of Neha Raj ( Founder,Booknerds Author Agency) into the book marketing and author branding space which was quite an obvious decision since it is what she has been breathing and eating as a freelancer over the past 7 years.

The discussion revolved around creating innovative marketing strategies, creating a signature author brand, the ups and downs of running a book marketing agency and so much more
Check out some of the books I have been reading

After discovering she’s lesbian and dyslexic at 20, Vaishali begins to untangle her anxieties around reading and writing. She comes out to her mother at 22 and leaves her Bombay home to make her own way.

Needs no introduction, the Hindi version is so entertaining!
Book Quote from my Shelf
“Everybody in the world is seeking happiness—and there is one sure way to find it. That is by controlling your thoughts. Happiness doesn't depend on outward conditions. It depends on inner conditions.”
― Dale Carnegie, How to Win Friends and Influence People
Audiobook Recommendation
Unfiltered : The CEO and the Coach
Written by: Ana Lueneburger, Saurabh Mukherjea
Narrated by: Ellie Flory Fawcett, Mishal Varma

A pioneering book, Unfiltered: The CEO and the Coach, for the first time, opens the doors that normally shield the confidential world of coaching conversations. The book, through its candour, helps listeners fully grasp the life-changing impact that coaching can have.
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